Augustana University

South Dakota

1860

augustana seal
augustana
official hood lining pattern
old gold
royal blue

After Augustana College moved from Canton to Sioux Falls, South Dakota in 1918 and merged with the Lutheran Normal School there, the students of the new “Augustana College and Normal School” adopted old gold and royal blue as their school colors in 1922. “Royal blue” described a dark shade of blue-violet, and “old gold” described a dark shade of gold.

A photograph from a c.1905 Cotrell & Leonard catalogue that has been altered to illustrate a bachelor's hood lined with two colors divided per chevron.
A photograph from a c.1905 Cotrell & Leonard catalogue that has been altered to illustrate a bachelor's hood lined with two colors divided per chevron.
A felt pennant, probably from the 1920s or 1930s.

Citations in the World Almanac (listed by cover date; color information is from the previous year): royal blue/old gold (1934-1935)

The chevron was by far the most common heraldic division the Intercollegiate Bureau of Academic Costume (IBAC) employed to divide the two or three colors in an institution’s hood, but beginning in 1895 the “parti per chevron” was also used quite frequently. Here the two school colors were placed one above the other in the hood lining, with the division between them following the shape of a chevron. Later the IBAC began to use a per reversed chevron division and a division per bar on rare occasions. Confusingly, in IBAC lists from 1927 and 1948, a number of hoods were described as “[color] above [color]” or “[color] over [color]” which referred either to a hood lining divided per chevron, per reversed chevron, or per bar, and today it is not usually known which of these three patterns the Intercollegiate Bureau intended to describe.

Augustana College in South Dakota did not appear in early IBAC lists from 1927 or 1948, so the Bureau might not have assigned the college a hood lining until the late 1940s or 1950s. A list compiled by Kevin Sheard in Academic Heraldry in America (1962) described Augustana’s hood lining as old gold above royal blue, divided per chevron, but an IBAC list from 1972 stated that the lining was royal blue with an old gold chevron. The Bureau’s 1972 hood lining assignment is probably erroneous because it duplicates the hood lining assigned to Canisius College in New York. To correct this problem, Sheard’s description from 1962 has been used here.